About the Author

Frank Field

Frank Field

"How you do one thing is how you do everything."

In my life, I always strive to be the best at what I do. As a volleyball player, I competed professionally overseas and on the American Pro Beach Volleyball Tour. As a student, I was Dean's List every semester of my undergraduate career. Then I went on to graduate with Merit in Durham University's prestigious business program. As a digital marketer, I managed upwards of $1mm/mo in advertising spend, always striving to generate the best possible returns for my clients. In 2025, I started my own company where we are revolutionizing email marketing for e-commerce brands. I will never settle for second place and always aim for the gold.

Frank Field Articles

"We'll Get To Email After The Site Redesign." That Sentence Costs You A Quarter.

"We'll Get To Email After The Site Redesign." That Sentence Costs You A Quarter.

Frank Field August 18, 2026
Site, ads, email all matter. The order you run them in decides how much list you have at the end of the quarter....
Read more
Your Vitamin Emails Are Vague Because Nobody On The Team Can Explain The Mechanism

Your Vitamin Emails Are Vague Because Nobody On The Team Can Explain The Mechanism

Frank Field August 17, 2026
Compliance isn't why supplement email copy is vague. Mechanism of action is legal, specific, and what customers actually want....
Read more
Gmail Stopped Grading Your Reputation. Now It Just Tells You What's Wrong.

Gmail Stopped Grading Your Reputation. Now It Just Tells You What's Wrong.

Frank Field August 14, 2026
For about a decade, the first thing anyone did when email got weird was open Postmaster Tools and look at Domain Reputation. High, Medium, Low, Bad. It was the closest......
Read more
Klaviyo Just Made Exporting Instant. Here's Why That Won't Fix Your Emails.

Klaviyo Just Made Exporting Instant. Here's Why That Won't Fix Your Emails.

Frank Field August 13, 2026
Klaviyo announced a Figma plug-in at Config 2026. It pushes assets and email sections straight from a Figma file into your Klaviyo image library as image blocks, with no downloading......
Read more
Your Email Program Isn't One Job. That's What Decides In-House vs Agency.

Your Email Program Isn't One Job. That's What Decides In-House vs Agency.

Frank Field August 12, 2026
I get asked this in almost every intro call, usually in the same shape: "Should we just hire someone for email instead?" It's a fair question, and the honest answer......
Read more
Your Customers Have Nine Seasons. Your Email Calendar Has One.

Your Customers Have Nine Seasons. Your Email Calendar Has One.

Frank Field August 10, 2026
Hunting and fishing customers move through overlapping seasons all year, and they buy weeks before each one opens. Here's how to build the email calendar around the anticipation window instead......
Read more