Email & SMS Q4 Prep | Manhattan Beach | Threadpoint Event
Email & SMS
Q4 Prep
An evening for LA brand founders and operators with cocktails and wine. A short talk about the email revenue most brands leave sitting on the table, and the room to actually talk to each other.
It is a speakeasy — the entrance is through Fête, the French bistro at the same address. Walk through and tell them you are with Threadpoint. Map
The space
X is a hidden, haute-couture inspired lounge tucked behind Fête in downtown Manhattan Beach — velvet armchairs, a gallery wall of art, a disco ball in the back room, and some of the best craft cocktails in the South Bay. It’s small and intimate, which is exactly the point.
The evening
- 5:30 PMDoors, wine poured, introductions
- 6:00 PMSpecial guest speaker — 10 minutes
- 6:10 PMFrank Field — 20 minutes on what the top 1% of DTC email programs do differently
- 6:30 PMOpen Q&A
- 6:45 PMMingle
Why come
Most brands have the retention basics figured out — welcome flows, abandonment flows, post-purchase infrastructure — but are missing what the top 1% of ecommerce brands are doing.
Everyone who comes can claim a free retention audit of their own account, whether or not we ever work together.
Leave with a plan to
make more money
Space is limited — the room only holds so many. Let us know and we will save you a glass.
Thanks — you’re on the list.
We’ll send a reminder with the exact door details closer to the date.
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Sorry you can’t make it — we’ll keep you posted on the next one.
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Your host
Frank leads Threadpoint, the Manhattan Beach email & SMS agency behind retention programs for DTC brands. 7+ years as a retention strategist, $70M+ in media managed, and an average 40% revenue lift for the brands he works with.



